If you were to look at a loose diamond when it had just been dug up from the mine you would find that it is semi transparent, coarse and dull. The diamond will only gain its sparkle when it is polished, and its value will then increase by approximately 50%. The quality of a diamond is decided according to its transparency, color, cut and weight. The final diamond cut is categorized on a scale from poor to fair to excellent. The majority of diamonds range somewhere in the middle of this scale.
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Diamonds are forever, or so the saying goes. That means, when it comes to choosing your diamond engagement ring, a little thought needs to go into the process. There’s a little more involved than choosing the size and slipping it on your finger.
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Named after the Greek word for ‘unbreakable’, even so as much as a mention of the word diamond conjures up an array of images, from the ultimate gift for a loved one, to a symbol of supreme indulgence through diamond-encrusted delicacies. For as long as we’ve been able to keep records, diamonds have been the focus of a variety of desires and social aspirations. From ancient Royalty through to modern day celebrities, these gems owe their desirability to their lustre like appearance. But how many of us have ever stopped to ask the question: ‘how are diamonds formed?’
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Picking a diamond for that special person in your life may seem like an easy task at first. But when you actually think about it there are many factors that go into the decision on buying that perfect diamond. For some the simple aesthetic of the diamond may be enough to clinch the sale, but when you are shopping for a diamond there really are some other elements involved to make sure that the diamond you choose is truly the right one. Let’s take a look at some of the things to consider when you’re on the browse and looking to pick up that perfect rock for your loved one.
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For a suitor on the hunt for his bride-to-be’s diamond ring, knowing what to look for in these priceless gems can become as seemingly daunting as their price-tags. By contrast, understanding the essentials about a diamond can save needlessly wasted time, money, and affections. And what better way to say “I love you” than to fetch a flawless creation manufactured by earthly processes over millions of years?
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Diamond. Breathe the word, and your mind is as likely as the next to conjure images of the latest custom design, diamond necklaces aglitter on a Hollywood celebrity’s chest. Or a ring saddled with a breathtakingly glamorous diamond one size too large for the frail hand of a woman newly engaged to her suitor. Or the world-renowned tiffany yellow diamond, which bedazzles admirers, investors, and photographers alike. Make your pick.

But what is a diamond? How do they come to be, where are they found, and, as the marketing byline-turned-adage goes, are diamonds really a girl’s best friend? Maybe as or more importantly, why should you consider investing in any of SAHAR ATID’s diamonds? You’ll find the answers to all your questions below.

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